Produkt + Markt
CLARITY THROUGH AMBIGUITY! GAIN A DEEPER INSIGHT WITH IMAGES.
VAL|LERY (Valid Gallery) implicitly measures motives and emotions by using images. Brands are not assessed by verbal items but by the assignment of images to the brands.
Based on the probability model images are connected and represented in more than 50 dimensions. Beside qualitative analysis also complex quantitative analysis can be realized.
Examples of application: Brand image, concept and product tests, segmentation. International validation and WIN-benchmarks possible.
UNIQUE FEATURES / BENEFITS
Learn more & join our WEBINAR on November 10th, 2015 @ 8am EDT.
For more information, please contact Heiner Junker
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